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The go-to choice for successful brand VM departments, design firms, and advertising companies seeking custom retail displays, VM, and retail solutions.

Product Categories

Point of Sales Display

POP displays are a crucial element of a brand's retail strategy, offering diverse shapes, materials, and sizes, sometimes incorporating technology like LCDs. We collaborate across a wide range of material categories and technologies, including acrylic, metal, faux marble, MDF, and artistic glass, while continually exploring and developing new solutions and suppliers.

Watch Display

Jewelry Display

Perfume Display

Eyewear Display

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Can You Suggest Structural Changes to Reduce Cost Without Affecting Visuals?

发布于: 2025-05-12 | 作者: Bob | 分类: All
side by side comparison of display structure cost savings

How Samtop Helps You Lower Display Costs While Keeping Your Brand Look Premium

Yes — Samtop helps you reduce POP display costs by 10%–35% through structural optimization, material swaps, and smarter engineering — all without changing the external look of your display.

🎯POP Display Cost Optimization Techniques You Can Use

POP display cost optimization is critical for brands seeking premium visuals without overspending. At Samtop, we help you reduce costs by 10–35% with smart structure and material engineering.

“Can we reduce cost without compromising the design?”
“Is the structure too overbuilt?”
“Do we really need steel or full-resin?”
“Can this ship flat-packed instead?”

At Samtop, we specialize in value engineering for visual merchandising — helping brands save on cost while keeping the look premium and consistent.

🧠 Why Displays Get Over-Engineered (and Overpriced)

Common IssueImpact
Oversized internal supportsExtra weight, material cost
Heavy solid materialsIncreases air freight fees
Complex joints or fastenersHigher labor and QC effort
No flat-pack designInflated packaging and freight
LED overspec (24V, high-watt drivers)Wasteful power and component cost

✅ Our goal: Keep the visual. Strip the waste.

🛠️ What Can Be Optimized — Without Changing Appearance

ComponentSmart AlternativeResult
PU-wrapped baseReduce wall thickness + hidden brace15–20% cost cut
Acrylic panelUse edge-lit + light guide plateSame glow, lower material cost
Resin logoFoam core + resin coating70% lighter, no visual change
Steel frameSwap to powder-coated MDF or mild steelLower weight, same finish
LED system12V strip + guide vs 24VSmaller driver, more efficient
Magnetic jointsUse dowel or snap fit if possibleRemoves rare earth magnet cost
PackagingFlat-packable version-40% on shipping volume

🧩 Samtop’s 5-Step Structural Optimization Workflow

1️⃣ You Set the Rules

2️⃣ We Analyze Your Current Plan

3️⃣ We Suggest Engineering Tweaks

🖼️ We’ll send sketches, mockups, or part comparison photos.

4️⃣ You Receive Cost Comparison Table

ItemOriginalOptimized% SavingsVisual Change
Logo barSolid resinFoam core + resin skin-70% weightNone
LED system24V driver12V + edge plate-20%Slightly brighter
BaseSteel + PUMDF + brace + PU-28%None visible

5️⃣ New Sample + Locked Savings

🔍 Real Case: Fragrance Display Optimization

🟨 Original Setup:

🟩 Samtop Solution:

Result:

👥 Who Benefits from Display Cost Optimization?

👉 Contact us to get a free structural engineering review: Contact Samtop

Samtop Display – Engineered for Beauty. Optimized for Budget.

WGSN
POPAI

FAQ

What is POP display structure optimization?

It refers to reengineering the internal structure of a display to reduce cost without compromising appearance.

Can I use foam instead of resin for visual props?

Yes. With resin coating, foam core looks identical and reduces weight by 70%.

Will switching to flat-pack packaging affect stability?

No. We reinforce joints for easy assembly while cutting shipping costs by 40%.

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