In-Store Setup Guides: What to Include with Every Order
7 5 月, 2025
Ensure Flawless Installation and Brand Accuracy in Every Retail Location
Table of Contents
By Yan Luo | Samtop Display
An in-store display setup guide ensures your POP display is installed correctly, quickly, and consistently in every retail location. From a detailed component checklist to branding placement diagrams and safety tips, this guide shows you how to create installation instructions that work in any store and any market.
POP display setup instructionsPOP display setup instructionscustom watch plv packaging from samtop
No matter how beautifully a display is built, execution breaks if store teams don’t know how to assemble it.
Wrong logo placement, damaged acrylic, missing parts — all caused by unclear or missing installation instructions.
Deliver a crystal-clear setup guide with every display shipment — bridging the gap between factory design and in-store reality.
🧾 Why Every In-Store Display Setup Guide Matters
Benefit
Result
✅ Reduces install time
Store teams follow steps, no guesswork
🎯 Preserves brand image
Consistent VM presentation across all stores
⚠️ Avoids errors/damage
Prevents costly mistakes in alignment or structure
🛠️ Empowers store staff
No need for emergency emails or extra agency visits
🌍 Works across regions/languages
Supports global rollouts with localized clarity
💡 “A good setup guide is your display’s playbook — not an afterthought.”
📦 In-Store Display Setup Guide Checklist
1. 📷 Display Overview Page
Render or real photo of final setup
Labeled key components (A, B, C…)
Size, color, and material notes
PO number and display code reference
2. 📦 Component & Packing List
List of parts + quantities
Icons for each item (acrylic, LED, tray, etc.)
Tools or adhesives provided
Language-free layout preferred
3. 🔧 Step-by-Step Assembly
Numbered steps (max 6 per page)
Real install photos or clear diagrams
Callouts for safety (e.g. two-person lift)
Setup time estimate per unit
4. 🧭 Branding & Orientation
Logo, LED, graphic placement
Front/back/side clearly marked
Alignment instructions for panels or risers
5. ✅ Correct vs. Incorrect Examples
“What good looks like” photo
Common mistake visuals (e.g. reversed base)
Link to install video via QR code
6. 📞 Contact Info for Help
Support email / hotline / WeChat
QR code to re-download guide
Time zones & languages available
🖨️ Print and Digital Formats for Display Setup Guides
Format
When to Use
A4 Printed
Every box should include this — immediate use in-store
QR Code PDF
Link to download from packaging
Video Guide
Ideal for complex builds or visual learners
📌 Best Practice: Use both — print AND QR link inside box.
🔍 Case Study: In-Store Display Setup Success
🟨 Problem: Store teams unsure how to light bottle correctly 🟩 Solution: Samtop included:
4-page printed guide in English + French
Real photos for LED wiring
Highlighted zone for logo placement
QR to video walkthrough
✅ Outcome: 92% correct installs on day one — zero support calls.
❓ FAQs on Creating an In-Store Display Setup Guide
Q: How many languages should we include?
A: English + one local language is best. We also support icon-based universal guides.
Q: Can you customize guides per region?
A: Yes. We adjust for voltage, compliance, language, and layout differences by market.
Q: Can we reuse a guide for future campaigns?
A: Absolutely — for modular systems, we offer insert sheets for campaign swaps.
🎯 Conclusion: Setup Guides Are Strategic, Not Secondary
✔️ Reduce support calls ✔️ Ensure brand consistency ✔️ Empower every store — from London to Bangkok ✔️ Protect your campaign investment
🧠 A strong display deserves a strong install plan.
📩 Need a setup guide for your next global launch?
We build multi-format install kits — print + digital — to make your displays foolproof, fast, and flawless.
