Foam in Visual Merchandising
From oversized props and seasonal windows to interactive photo installations, Samtop engineers PU/EVA/EPS/XPS foam displays with professional hard-coating and premium finishes.
Understanding Your Needs
Different retail environments require tailored foam solutions for maximum impact and efficiency.
Luxury & Flagship Windows
- Large-scale yet clean surfaces and refined finishes
- Durable coatings for long dwell times
- Brand-accurate colors & textures
Fast Fashion & Department Stores
- Lightweight & quick install for frequent changes
- Cost-effective for short-term campaigns
- Modular for re-use and easy storage
Our Solutions
Comprehensive foam display solutions from concept to installation
Window Themes & Scenic Props
Snow mountains, trees, animals, 3D brand story scenes (EPS/XPS)
Learn More →In-Store 3D POP & Wayfinding
Freestanding letters, direction totems, textured wall panels
Learn More →Product Props & Oversized Replicas
Giant perfume bottles, shoes, packaging dummies, selfie installations
Learn More →Event & Seasonal Décor
Christmas, Halloween, Spring Festival, mall promo sculptures with lighting
Learn More →Materials & Craftsmanship
Professional foam families and surface systems for every application
Foam Families & Use Cases
EPS (Expanded Polystyrene)
Large sculptures, low cost; needs surface hardening
XPS (Extruded Polystyrene)
Denser, smoother carving, clean edges
PU Foam
Fine detail, logos/figures; light & strong
EVA Foam
Soft, wearable/interactive pieces
Surface Systems & Finishes
Hard Coats
Epoxy (rigidity), Polyurea (impact/water/UV resistance; outdoor-grade)
Decor Options
Acrylic/latex/metallic paints, flocking, laminates, fabric/leather wrap
Detailing
Flame/DA sanding, filler/putty smoothing, seam hiding
Our Process
From consultation to global delivery - your complete foam display journey
Consultation
Theme, scale, venue codes, timeline, budget
Design & Engineering
3D splits, inner frames, base plates, C.G.
Prototyping
Mini-maquette, coating test & color proof
Manufacturing & QC
CNC carve, hard coat, paint, assembly fit check
Global Delivery
Crating, shipping plan, on-site install & HSE brief
Showcase Gallery
Real projects showcasing our foam display expertise
Holiday Atrium — Giant Candy Canes & Snow Scene
XPS/EPS foam cores + PVC/Alu spine, Epoxy/polyurea hard coat, steel bases for anti-tip
Oversized Perfume Bottle
PU/EPS hybrid, polyurea coat, UV decals, acrylic cap with internal lighting
View Details →FAQ – Foam in Visual Merchandising
Why choose foam for VM?
Foam is lightweight, highly sculptable, and cost-effective, ideal for large visual impact with fast installation.
Which foams do you use?
EPS/XPS for large forms, PU for fine details, EVA for wearable/interactive pieces.
How do you make foam durable?
We apply epoxy or polyurea hard coats; polyurea delivers impact, water and UV resistance for outdoor/long-term.
Is foam safe for indoor retail?
Yes. We specify flame-retardant grades and engineer anti-tip bases, anchored where required by venue codes.
Can foam props be re-used?
Yes. We design modular sections, provide touch-up kits, and recommend repaint cycles to extend lifecycle.
Typical lead time?
Usually 3–6 weeks depending on scale, coating system, and logistics.
Request Your Custom Foam Display Consultation
Concept-to-install turnkey delivery
Polyurea/epoxy hard-coat options
Modular builds for logistics & re-use