How to Protect Your Custom Displays — While Meeting EU […]
How to Protect Your Custom Displays — While Meeting EU Sustainability Requirements
By Yan Luo | Samtop Display
Display packaging for EU compliance protects your custom displays, reduces shipping damage, and ensures alignment with directives like 94/62/EC and SUP 2019/904. From foam inserts to plywood crates and eco wraps, the right choice keeps your products safe while meeting sustainability requirements.
eco packaging for POS
A perfect display can still fail — if poor packaging leads to breakage, customs delays, or non-compliance.
EPS foam? Rejected. Oversized crates? Overpriced. Non-labeled wraps? Flagged at customs. And worst of all: store damage due to poor fit.
Choose display packaging formats that balance protection, eco compliance, and global freight readiness — including foam, pulp, crates, and eco wrap options.
📦 1. Custom Foam Inserts – Display Packaging for EU Compliance
Foam Type
Best For
Pros
Eco Note
EPE/PE
Acrylic panels, fragile parts
Shock-resistant, cut-to-fit
♻️ LDPE (Type 4), recyclable in EU
PU
Reuse across campaigns
Durable, form-hugging
❌ Less recyclable
📌 Sustainable Tip: Ask for recycled-content PE + water-based adhesives.
📦 2. Corrugated Kraft Cartons for EU-Compliant Display Packaging
Format
Best Use
Strength Levels
Eco Profile
Custom carton + divider
Multi-part displays, light props
Single / Double / Triple wall
♻️ Fully recyclable if unlaminated
📌 Tip: Use FSC-certified board + water-based inks for full recyclability.
📦 3. ISPM15 Crates – Display Packaging for EU Compliance
When to Use
Why It Works
Large display builds
Protects from drops, stacking, climate
International rollout
Required by EU/UK/US customs regulations
📌 Tip: Use raw wood or water-based varnish, and mark as reusable.
📦 4. Shrink Wrap (PE, Avoid PVC)
Usage
Notes
Bundle light units
Use LDPE (Type 4) shrink film
Moisture barrier
Avoid PVC — not EU recyclable
📌 Tip: Opt for compostable stretch wrap or plant-based film when possible.
📦 5. Molded Pulp Inserts
Application
Why It Wins
Tester trays, inner kits
Compostable, lightweight, FSC certified pulp
Foam replacement
Fully compliant with EU 94/62/EC directive
📌 Tip: Add non-plastic moisture barrier for better protection.
🧾 Eco-Friendly Wraps for EU-Compliant Display Packaging
Regulation
Requirement Type
Applies to
94/62/EC
Recyclability, weight optimization
All packaging entering EU market
SUP 2019/904
Single-use plastic phase-out
EPS, PVC, polybags
ISPM15
Wood treatment for cross-border crates
All non-manufactured wood
REACH/RoHS
Chemical safety in coatings/inks/adhesives
Paper, foam, label ink
📌 Always request: MSDS, FSC/ISPM certs, and plastic declaration documents with every shipment.
Visual Merchandising Solutions
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Q: Will EU customs reject displays with EPS or unmarked plastic?
A: EPS and non-identified plastic are flagged under SUP 2019/904. Use LDPE or labeled, recyclable foam only.
Q: Can packaging be branded?
A: Yes. We offer FSC-certified kraft boxes with printed logos, tape, and QR setup links.
Q: Is recycled cardboard strong enough?
A: Yes — double-wall FSC board supports most POS display builds, up to 25kg per unit.
🎯 Conclusion: Packaging Is Your Display’s First Impression
✔️ Protect the structure, preserve the brand ✔️ Avoid foam and plastic flags at customs ✔️ Print your sustainability story on the box ✔️ Choose materials that support reuse, recyclability, and regional standards
🧠 Your display travels far — make sure it arrives ready to shine.
📩 Need help designing compliant, cost-efficient packaging?
Hi, I’m Bob, the funder of SamTop.com, Our company makes visual merchandising props, retail display stands and window display decoration for many years now, and the purpose of this article is to share with you the knowledge related to retail displays from a Chinese supplier’s perspective.
